He said this at his ministry’s monthly assembly at Angkasapuri here today.
He reminded the workforce in the ministry’s departments and agencies to serve their best, in tandem with the development in information and communication technology (ICT).
Ahmad Shabery cited the Malaysia Airlines MH17 tragedy during which Malaysians regardless of race and religion had united in ‘a moment of silence’ in the gesture initiated by the ministry to honour the victims.
“The ministry may not be regarded by the public as an important one but we say that it is the most strategic ministry.
“People think that only ministries that can rake in money are important. But if you have money but cannot communicate to win over the people, then it’s worthless.
“We hope that by 2018, the ministry would have a ‘halatuju’ (direction) in organising in a much better manner, programmes such as the Merdeka Celebrations, KL Converge and Malaysia Day,” he said.
The assembly, hosted by Pos Malaysia was also attended by deputy minister Datuk Jailani Johari, secretary general Datuk Seri Abdul Rahim Mohamad Radzi, and Bernama editor-in-chief Datuk Zulkefli Salleh.
Meanwhile, Ahmad Shabery also presented the appointment letter to new RTM director general Datuk Abu Bakar Ab Rahim who will take over from Datuk Norhayati Ismail on Oct 17.