Amazon, which opened its Indian website in June last year, has drawn up the battle lines by slashing prices, launching same-day delivery, adding new product categories and embarking on a high-voltage advertisement campaign.
Amazon to invest RM6.4 bil in India's e-commerce sector
www.kinibiz.com
Amazon.com Inc on Wednesday said it will invest a further US$ 2 billion (RM6.4 billion) in India just a day after the country's largest e-tailer Flipkart attracted US$ 1 billion of fresh funds, raising the stakes in a nascent but fast-growing e-commerce sector.
