Mounting evidence indicates that the Steam Summer Sale could start on June 19 (a day later here), with hype videos emerging to help gamers prepare their wallets for a fortnight of deep discounts.
Set to the tune of the homophonic Sail, a 2012 hit for Awolnation, Awolgaben – Sale is an exaggerated homage to the Steam gaming platform’s annual mid-year price-slasher and its feted public figurehead, Valve CEO Gabe Newell.
Pulling scenes from popular movies and TV shows — everything from Groundhog Day, The Matrix and the WWE to House of Cards, SpongeBob Squarepants, Breaking BadThe Star Online Highlights